Case Study

JägerHaus festival


Design and build the unearthed “JägerHaus”, pop-up venue, travelling around the country to multiple festivals over a 4-year period.
Incorporate, a stage hosting live music, bars serving Jägermeister based cocktails, a VIP area and an outdoor chill zone. Flexible enough in its construction to cope with a wide variety of surfaces and terrains.


  • We manufactured a bespoke double-decker marquee with bar and VIP area and a warehouse space for the live music.
  • The interior was fitted out in custom-made panelling, creating a unique and immersive experience complete with secret passageways, scented haze and 3-D stag tunnel.
  • A multi-zoned sound system was designed to provide flexibility to broadcast a single source such as the DJ, throughout the Haus or to switch the sound into 4 separate autonomous systems.
  • To bring the structure to life we used a combination of spot, wash and moving head lights.


  • Three seasons, 13 festivals, 800,000 visitors, the JägerHaus is one of Jägermeister’s most successful marketing activations, reaching some 2.3m social media users.
  • Winner of Best Brand Activation at the Festival Awards 2017.


If you would like us to deliver your live event that bring smiles to people’s faces, contact us today!

Case Studies


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